Actress Beverly Osu, criticizes AMVCA fashion direction

Nollywood actress and model Beverly Osu has sparked conversation online with her sharp take on the evolving fashion scene at the Africa Magic Viewers’ Choice Awards (AMVCA).

Comparing it to international standards, she tweeted:

“While Cannes is setting boundaries by banning nudity and massive trains on the red carpet to refocus attention on actors and filmmakers, AMVCA is spiraling in the opposite direction. What was once a celebration of African cinematic excellence now looks like a masquerade parade.”

 

Her comment has fueled fresh debates about red carpet culture and the focus of award shows.

View tweet below;

In a subsequent post, she added:

 “It’s no longer about the craft. It’s about CLOUT. Social media numbers are being prioritized over performances. 

The Red carpet feels louder than the awards. The heart of the industry, the storytellers, the technicians, the performers are being drowned by corsets and algorithms.” AMVCA has lost the plot. It's time to bring the focus back to the work, not just the wow. Thisis one of the few time filmakers unwind, celebrate and reconnect.. Filmaking in general isn't a joke.